Multiple Moebius Personalities

This morning I happened across an interesting though not unexpected bit of advertising (Link) : a poster showing a Second Life avatar decked out in virtual clothing (the boots being the advertised item) but formatted as a comic book page. What’s interesting to me isn’t this particular mash up; there are more interesting things to come which I believe will really catch everyone’s attention. It wasn’t the use of videogame characters in comics; videogame screencaps converted to comic book pages has been around for a while. It didn’t even strike me as new that a real person could - as suggested by these images - create a “fictional” avatar/character, use that character in a different media format, fund that effort through embedded advertising (of virtual goods, no less) and eventually ship tangible goods. It doesn’t stop there. The character could also make its way largely intact into other media channels...